Click here to see full infographic. Marketing can consist of things like TV commercials, internet ads, or mail inserts. All of these can be effective, but they all rely on the company’s ability to grab the attention of their audience and lead them to take action. The problem with this technique is that many people…
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This Ted Talks video is about How Great Leaders Inspire Action and how leaders and influential people differ from everyone else. Simon Sinek, the speaker, explains this concept of “the golden circle”. It describes how people communicate and applies this process to the business world. We all know what we do, some know…
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This Ted Talks video with Golan Levin discusses a bizarre condition called synesthesia where the senses blend together and people can hear color or taste shape. Color Controls You. Although this is a rare case, Golan Levin explains how everyone associates specific letters with certain shapes. For example, the letters l, m and b are…
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Shock Factor Advertising has been used throughout the years to scare people into a decision. For example, I’m sure you are familiar with the cigarette ads where some corroded body part is shown in order to repulse you onto a road free of smoking. As much as we all despise those commercials, they can be…
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Your packaging says a lot about your product and what your business has to offer. Your package is literally a business in a box. It can either lure you into buying the product or go completely unnoticed. We worked with DS Supply to develop a package for their remy hair extensions. Remy just means…
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