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How to get Attention on the Internet

The internet is a fickle beast, discarding trends as soon as they come. We’ve seen this time and time again, with the overnight success and subsequent rejection of the Kony viral marketing campaign, the Harlem Shake craze, Owling, Planking, (Batmanning??); the list of gerunds can go on and on. So when something on the internet…

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Choosing your Website Address

Choosing your website address (or addresses) is one of your most important business decisions when it comes to your online branding. Your website address, or URL, is a vital virtual internet asset that can improve a client or potential client’s access and ability to access your website and brand. This includes both improving the memorability…

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Using Tumblr for Business

Last Night, Steven Colbert of the Colbert Report, had a great interview with David Karp, Founder and CEO of tumblr. Other than reviewing David Karp’s astounding history of going from high-school drop out to the CEO of a company bought out for $1.1 billion by Yahoo, they joked around a bit about what is on tumblr….

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The Importance of a Social Media Presence for Businesses

With new technology comes new business demands. Social media sites, such as Facebook and Twitter, operate as an all-in-one marketing, advertising, and information resource for companies. Thus the  importance of a social media presence for businesses is elevated. Without a social media presence, your website is like an advertisement standing still in a moving crowd.

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What Should Your Website Accomplish?

If you’re planning, in any way, to move your businesses marketing in the right direction, you know connecting with people and marketing on the internet is the way to go. Today, the internet is what keeps business income moving. And your website should be at the wheel. The first step in the right direction is a…

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