You’ve finally done it! You’ve started your business or revamped your service to satisfy your target customer. All you need now is to get the word out. Your business has a quality product or service for a competitive price that would find remarkable success — if only your potential customer base knew about it. So…
Read More →If you’ve ever done any print marketing, you’ve probably heard the term “Eating a Job”. Typically, it means that a drastic mistake has been made by someone during the process of creating a marketing piece. Technically you as the customer have the ultimate responsibility. We all know however that the customer is always…
Read More →Now a days, marketing can be boiled down into two categories: Outbound Marketing and Inbound Marketing. Outbound Marketing is the aggravating, expensive, and ineffective stuff that we all despise. Commercials, postcard campaigns, cold calls; all of the marketing techniques that interrupt and force themselves in front of us and especially others. Five to ten years ago, that…
Read More →Hershey’s recently came up with a new chocolate bar called HERSHEY’S AIR DELIGHT. They claim that,”Your taste buds have never experienced chocolate bubbles like these”. I’m not sure if they charge more for the bubbles or not but what I am sure of is that if there are more bubbles, there’s less chocolate. That’s right….
Read More →It’s all around you, there’s no place to escape. It’s in the chair you’re sitting on and the pen you use. It’s in everything and design is coming for you! You can’t run and you can’t hide because I’m a designer.
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