The headline is a quote from the 1942 film Yankee Doodle Dandy. James Cagney plays the lead role. But pop culture aside, everyone appreciates a warm thank you. Take Cimetta Design’s recent experience with the company Rainforest Beverages, for example. Leading up to the December 2012 release of the new sparkling coffee drink, PERK!, Cimetta…
Read More →The answer to the question, “Why do we market our business,” is simple: to increase revenue. Revenue allows us to grow our company, hire more employees, open new locations, contribute to our economy and therefore to the forward march of everyone. Advertising, marketing, and publicity. Under the right program, these investments provide great returns. And…
Read More →The Shoulders of Giants Edwin Land foresaw humanity’s “latent interest in each other.” Decades prior to the internet, something spoke to Mr. Land about file sharing and interactive engagement. He wanted these services to be a part of Polaroid, the company he founded in 1932 as Land-Wheelwright Laboratories, and which later was changed to Polaroid…
Read More →Third-century B.C. mathematician Archimedes said, “Give me a lever long enough and a fulcrum on which to place it, and I shall move the world.” Archimedes and Cimetta Design: Two Minds as One At Cimetta Design, our creed is that if we handle your company’s online marketing program, your company shall reach the world. Call…
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