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Anticipating graphic design trends…

The website Jennery put out its prognostications for design trends come the new year. While some trends noted aren’t germane to graphic design – print publications going digital is making the word “design” rather like an accordion – there is one trend that I wish to underscore: minimalist design. When a user reports that a website…

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App icon logos

Creative Bloq put out their top 15 trends for how to brand a logo in 2012. The number one trend developing is that of the App Icon logos. These bite-sized action icons are becoming synonymous with (and contributing to) a brand. The Facebook icon is quite unmistakable at this point in time. But how about…

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What makes a logo great?

Thought I’d share this write-up entitled Anatomy of a Logo: Elements That Make a Logo Great. Here are some article highlights: 1. Visual element: This section’s title would benefit more from being called, “Presentation.” You want to have a consistent and comprehensive presentation that is easy for the consumer to digest and to remember. 2….

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People like brands they can relate to…with animal logos

You know what type of wine moves the most volume? The bottles that have an animal logos on it. The reason why isn’t too difficult to deduce: people like animals. Throughout the course of the human experience, we become conditioned to certain customs. For example, you meet someone, you shake their hand and you say…

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